According to IMS Health Data Research, the average patient spends 20- 22 minutes in the waiting room followed by an average of 10-12 minutes interacting with their physician. This represents the ultimate environment for engaging an audience with your brand message.
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Read more-According to IMS Health Data Research, the average patient spends 20- 22 minutes in the waiting room followed by an average of 10-12 minutes interacting with their physician. This represents the ultimate environment for engaging an audience with your brand message.
-IMS Health Data research shows that Point-of-Care Marketing
campaigns produce an average
ROI of $5 for every $1 spent 5:1.
-The most valued characteristic in any transaction is trust and Physicians are the most trusted source for patients to receive information. Sponsored messages at the point of care imply full endorsement from on-site physicians, creating the ultimate platform for trust. Patients can instantly interact with their physician about the visible product and obtain an immediate, professional opinion.
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